4th September 2009
Considered to be a first in Australian real estate Great Ocean Road Real Estate has combined with local business Mohbe.com in giving house hunters the option a mobile phone using QR Code technology.
Great Ocean Road Real Estate and its four agencies in Lorne, Apollo Bay, Aireys Inlet and Torquay will include a QR Code in their print media. This will enable browsers to scan the QR code and go directly to the advertised property. From here the house hunter can view up to 26 images including floor plans, Google Maps, auction dates, inspection times and pricing. Other features include a live click to call, sms or email the agent.
What is a QR Code?
A QR Code is 2 dimensional barcode. When scanned using a mobile phone it will reveal the information hidden behind it. In Great Ocean Road Real Estates case it will be a live web address that the browser can click on and go directly to that property.
Scenario
A couple has arrived in Torquay from Melbourne for a holiday with the view to purchasing a holiday home. They are reading the Surfcoast Times real estate lift out. They are looking at properties advertised by Great Ocean Road Real Estate and notice the QR codes. Now they can view up to 26 images and contact the agent directly.
Is my mobile phone enabled to scan a QR Code?
Firstly, the QR Code/barcode scanner may already be in your applications folder. If you own an iPhone go to “apps store” and type in either neoreader, 2Dsense or beetagg. These are free applications which you can add to your iPhone.
For all other mobiles open your browser and type in get.neoreader.com This will identify your mobile phone and prompt you to download. This is a free application.
How do I scan a code?
Open your scanner application and focus the camera on the qr code image. In an instant the application to should reveal the information embedded. From here you can click on the link and go straight to the web page.
Using an iPhone open your application and photograph the qr code image. Then press decode to reveal I alive link to the revealed web address.
